The promise of 'a website in 60 seconds' sounds like marketing until you watch the clock: what actually takes time is you deciding what to say, not the system building pages. This walkthrough covers the full flow — from a bare instructor account to a published site — with every decision point explained, so your first generation session produces something you're proud to share rather than a draft you'll 'fix later' forever.

Step 1 — The generation prompt (30 seconds) #

Open Website Builder from your academy dashboard and describe your teaching business in two or three sentences: audience, subject and the outcome you deliver. Mention tone if you have a preference ('professional but warm', 'academic'). The AI pulls your courses, categories and instructor profile to fill in the rest — it knows your catalog because it lives in the same platform. Click Generate and watch the site assemble: home page, course pages, about page, contact section.

Step 2 — The refinement pass (15 minutes, optional) #

  • Headline: replace the generated one with your single strongest student outcome
  • Hero image: use a real photo of you teaching — faces outperform stock art on trust
  • Testimonials: add two or three with names and specific results
  • Sections: reorder blocks so your bestseller course appears first
  • Contact: set the email or WhatsApp channel you actually monitor

Step 3 — Domain and publish (5 minutes) #

Under Domain settings, either claim a free subdomain to test publicly or connect your own domain — the builder walks you through the DNS records, and SSL issues automatically. Hit Publish and the site is live, linked to your academy's enrollment flow: every course page's 'Enroll' button goes directly to checkout, no integration to build, no link to maintain. Future edits regenerate only the affected sections, so updating the site after a course launch takes minutes, not a redesign cycle.

That's the whole journey: one prompt informed by your own catalog, one refinement pass where your taste does the work, one domain connection. The strategic value isn't just speed — it's that the site never drifts out of sync with your academy, because both live in the same system. Courses you add appear in your catalog; prices you change update everywhere; testimonials you collect have a home. The website stops being a project and becomes a reflection.